Cookie Policy

This policy explains what cookies are, which ones we use on electricalwholesaler.uk, why we use them, and how you can manage your preferences. We comply with the UK Privacy and Electronic Communications Regulations (PECR) and UK GDPR.

For information on how we use personal data more broadly, see our Privacy Policy.

1. What Are Cookies

Cookies are small text files placed on your device when you visit a website. They allow the website to remember information about your visit — such as your session, cart contents, or preferences — and can help the site work correctly or collect data about how it is used.

Some cookies are set by us directly (first-party cookies). Others are set by third-party services we use (third-party cookies).

2. How We Use Cookies

We group cookies into three categories. You can manage your preferences for non-essential cookies at any time via the cookie settings link in the footer of every page.

3. Strictly Necessary Cookies

These cookies are essential for the website to function. They cannot be switched off and do not track you for any other purpose.

First-party

Cookie Purpose Expires
__ewuksess Session token — keeps you logged in across pages 30 days
__ewukcart Cart identifier — persists your shopping cart across browser sessions 30 days
__ewukwl Lists identifier — persists your saved lists across browser sessions 90 days
__ewukcc Stores your country code — sets the correct market, pricing, and shipping options 30 days
__ewuksup Temporary token issued during sign-up to prevent registration abuse 30 minutes
__ewukgstate Google OAuth state token — prevents CSRF attacks during Google Sign-In Session
cc_cookie Stores your cookie consent preferences 30 days

Cloudflare

Cookie Purpose Expires
cf_clearance Confirms you have passed a Cloudflare security challenge — required for protected pages 30 minutes
__cf_bm Distinguishes legitimate visitors from automated bots 30 minutes

Stripe (checkout page only)

Stripe loads only on the checkout page. These cookies are set when you navigate to checkout and have explicitly requested the payment service. They are strictly necessary to process your payment securely and cannot be switched off.

Cookie Set by Purpose Expires
__stripe_mid Stripe Fraud prevention — identifies the browser/machine making a purchase 1 year
__stripe_sid Stripe Fraud prevention — identifies the current Stripe session 30 minutes
__stripe_orig_props Stripe Remembers how you arrived at checkout, including the referring URL 1 year
machine_identifier Stripe Identifies the device making a purchase for fraud detection 1 year
stripe.csrf Stripe Prevents CSRF attacks on requests to Stripe Session
m Stripe Machine fingerprint used by Stripe for fraud detection 2 years

Stripe’s privacy policy is available at stripe.com/privacy.

Tawk.to (live chat)

The Tawk.to live chat widget only sets cookies when you actively open and use the chat. If you do not interact with the chat, these cookies are not set.

Cookie Purpose Expires
TawkConnectionTime Records when the live chat connection was established Session
twk_idm_key Identifies returning visitors for chat continuity Session

Tawk.to’s privacy policy is available at tawk.to/privacy-policy.

4. Google Sign-In

g_state

Cookie Set by Purpose Expires
g_state Google Stores authentication state during the Google One Tap / Sign-In flow 1 year

Google Account cookies

If you are signed in to a Google account in your browser, Google may set additional cookies on your device (on the google.com domain) to maintain your Google account session. These cookies are set and controlled by Google, not by us, and are governed by Google’s privacy policy. We have no control over them.

Examples include SID, HSID, SSID, APISID, SAPISID, and related __Secure-* tokens. These are standard Google account session cookies present whenever a user is signed in to Google in their browser.

5. Performance & Analytics Cookies

These cookies help us understand how visitors use our website so we can improve it. They are only set with your consent.

Google Analytics

Cookie Purpose Expires
_ga Distinguishes unique visitors by assigning a randomly generated client ID 2 years
_ga_6FXN1RNB70 GA4 session state — persists session information used to calculate visit metrics 2 years
_ga_XLXLWNDEMW GA4 session state — persists session information used to calculate visit metrics 2 years
_ga_78469Y60LT GA4 session state — persists session information used to calculate visit metrics 2 years
_gcl_au Set by Google Tag — stores and tracks ad conversion events (e.g. ad click → purchase) 90 days

If you do not accept analytics cookies, these will not be set. Google’s privacy policy is available at policies.google.com/privacy.

6. Targeting & Advertising Cookies

These cookies may be used to build a profile of your interests and show you relevant advertisements on other websites. They are only set with your consent.

Google Ads

Cookie Set by Domain Purpose Expires
IDE Google (DoubleClick) doubleclick.net Targets and measures the effectiveness of advertising across websites 1 year
ADS_VISITOR_ID Google google.com Tracks ad interactions for conversion and remarketing 1 year
NID Google google.com Stores preferences and is used for personalised advertising on Google services 6 months

If you do not accept targeting cookies, these will not be set. Google’s privacy policy is available at policies.google.com/privacy.

7. Managing Your Preferences

You can change your cookie preferences at any time:

  • Cookie settings link — available in the footer of every page on this website
  • Browser settings — most browsers allow you to view, block, or delete cookies. Note that blocking strictly necessary cookies may prevent parts of the website from working correctly.

When you change your preferences, non-essential cookies that are already set will remain until they expire or are cleared manually from your browser.

8. Contact Us

For questions about this policy:

Electrical Wholesaler 365 UK Ltd
Email: [email protected]
Support tickets: /c/support-tickets